Infotainment

I have a response to Jacey's post about infomercials. I would say that, with the right product, infomercials ARE becoming more of a form of entertainment than just mere advertising. (Though, I am not sure that entertainment was the intent of these entrepreneurs.) The perfect example of this would be, of course, the...


SNUGGIE!!!!!!

For some odd reason, the Snuggie has become the most talked about infomercial pop culture phenomenon since Sham-WOW! or the Magic Bullet. In fact, I was somewhat surprised to have it pop up in my Facebook universe via the Bumper Sticker app:


Thank you, sister.

Maybe it's the sheer ridiculousness of the product (I could have made this as a middle schooler), or the creepy, cult-like "cloakness" of their aesthetic, but you can't escape Snuggie talk.

Go to YouTube and you'll find plenty of Snuggie-related videos. How about this one?

I think that the joke status that the Snuggie has received will get them some sales early on in the product's lifetime, however, once the joke wears off, I don't think it will survive.

But until then, you can see me wearing my Snuggie to the Home Depot...


church...


or a parent teacher conference!


P.S. On another note, PedEggs are addictive... beware.