Woah brand extension? Vitamin Water making shampoo? Cool, does that mean my hair can smell like DragonFruit??? Double check - no mention of Vitamin Water, just vitaminshampoo. So I check out the website: www.vitaminshampoo.com, and look what I find:
Completely different packaging!! Fail? I think so. Check the "in the press link!" What do we find there? Examples of their magazine ads. And what do they look like?
Well, that is the issue I was in, and that certainly isn't the ad that I found. So what happened? I can't find any news in quickly poking around online, but it appears that someone copied the Vitamin Water design, it got printed, someone from Vitamin Water freaked out, and the packaging got redesigned.Leave a comment if you know anything!
Very very interesting...
