Thursday, June 18, 2009

Q: What is a Broswer? A: No one cares

In their attempt to promote Chrome, Google has given us a great little video that is a nice reminder that the majority of people don't care about the technicalities of the Internet. People care about accessing their email, connecting with friends on their favorite social networks and accessing any piece of information they care to find. People are perfectly happy without knowing the exact definition of browser, why would they need to?







3 comments:

Libby Issendorf said...

They don't need to.

But Firefox and Chrome need them to.

Erin Lamberty said...

Exactly. The focus might not be on "browser" but more of "this new app connects you to your friends/content better than before".

Dann said...

This is also a good argument for open source software / the Linux OS. "Hey, Mom, this is not Windows, but it is really similar and Look! here's the internet and Google and your email. Just where you expect them to be."

 
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