Friday, May 22, 2009

"I'm Lovin' " this new McDonald's outdoor ad (sorry, I couldn't resist)

I have an IHF for McDonald's for this great interactive advertisement. And not interactive as in online (though there's potential for online photos and YouTube views), but INTERACTIVE as in on the streets interaction from people of all kinds. The advertisement utilizes what "Best Week Ever" described as the "holding up the Leaning Tower of Piza viewpoint," for tourists or just regular citizens and their cameras.



The advertisement is in London's Piccadilly Circus area, a large tourist traffic area.

1 comment:

Nguyen Duong said...

instead of shouting in already a very loud environment, why not kindly whisper to people, "hey, wanna play?" yes, more of this kind of work puleeeeze!

 
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