Gen Y has an amazing regard for all things social. With hours spent online, Gen Y moves beyond face-to-face interaction and additionally seeks social interaction in a digital sense.
My generation spends a large amount of time creating an online persona through social media. Facebook and Google recognized the need to add interaction to the mix long ago with their chat functions. Now, moving beyond IMing and Facebooking, Gen Y is craving even more interaction with their online activities.
Hulu.com recognized this, and stepped up recently with their new friends feature, allowing users to not only watch their favorite shows (mine is The Office) on their own time, but to interact with friends while doing it. Viewers and friends can simultaneously watch a show and chat about it using the feature.
They also have the opportunity to shape their online persona even more by creating a profile, sharing opinions, and displaying recent activities.
Good idea? Not sure until I try it, but all I know is this may increase the amount of "that's what she said" jokes now that I have an online forum as well....
1 comment:
Haha i don't know about Hulu and how they manage to get the licence for all those shows but if you want more Thats what she said jokes check out the name link.
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