Not so bad, unless you look at what they title the page. Usually pages like this are titled something like "sorry, we had an error" but this is just called "Tech Failure Page." I think that is a pretty negative title for a 404.
How is this related to advertising? I view a corporate site as part of the company - it is meant to act as a way to engage. And think about the careful language of customer service representatives... it is a bit different than this.
No comments:
Post a Comment